Scoble interviews an IBM Distinguished Engineer (DE) about Marketing, and expects that to be a surprise. It might be to someone outside IBM, but given that my last meeting with a DE ended with a discussion on Economic theory, it comes as little surprise to me - in my opinion, even technical leaders in a technical company have to understand the business world around them to do their jobs well.
Archive for July, 2007
This week and next I’m trying to avoid the rain at Mottisfont, helping out with Pride and Prejudice.

